BogeyLounge: Hey Mizuno, why do I always have to come looking for you?

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November 2, 2005

Hey Mizuno, why do I always have to come looking for you?

Once again, Mizuno, a company that produces excellent equipment and backs it up with piss poor marketing, has struck again.

While browsing at a local golf shop the other day, I ran into the new Mizuno mx-500 driver. This thing is down right sweet looking. Quaility craftsmanship, solid feel and a confidence inducing setup at address, this club looks like it could be major player in the driver category.

However, here's my problem. I watch a ridiculous amount of golf on television, I read everything available about golf, and yet I had to run into this piece of gear by "mistake". Not to mention, when I did find out about the driver, I had to spend time searching around the internet for some decent info. There are vendors out there (Edwin Watts, etc...) that have more info about the mx-500 on their website than Mizuno does on it's corporate product site.

I'm excited about trying out the mx-500, but I doubt many others will ever think to do the same. After all, you can't expect customers to come looking for you.

Here's more info on the mx-500 Driver:
GolfReview.com
GolfMagic Review
Detroit News
Mizuno Site