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February 17, 2006
Callaway's Mea Culpa to the financial world...
Callaway hosted an investor conference yesterday to tell the investment world "We've been hiding, we've done it because we haven't had a good story to tell" and "You will see more of us".
Now i'm sure he is referring to the investment world and not the consumer golf world, because on that front Callaway has been out there. The introduction of new performance balls, FT-3 series of dirvers and fairway woods, an X-Tour line of forged irons... all good and out in front of most other golf co's.
However, the "we haven't had a good story to tell" line comes from the fact that these products, while selling ok, probably haven't done much for the company's bottom line (which is the only thing investors care about).
Read more:
Callaway tees up for tomorrow [SD Union-Tribune]
Callaway sets 3-year plan to drive sales, profits [Reuters]
Filed under EQUIPMENT NEWS | Authored by BogeyMan | Comments (1)
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That is a strange message to give to your investors unless you have strong action to change it. I enjoy that magazine they send out.
Posted by: dave at February 19, 2006 4:52 AM
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